Prada, Italian luxury fashion label, founded by namesake designer Mario Prada in 1913. Based in Milan, the family-run fashion house specializes in luxury goods for women and men like leather accessories, ready-to-wear, shoes and luggage. After Prada’s death in the 1950′s, his daughter Luisia Prada took the helm of his brand and ran it successfully for almost two decades. Luisia Prada’s daughter, Miuccia Prada joined the house in 1970 and was just 20 years old when she was thrown into running the family-run business in 1978.
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